It really is a high season like no other. Best Buy wants to start its two-day Black Friday event on Tuesday, October 13th. And while the science of Black Friday on a Tuesday is … questionable, Best Buy does not care. The company only wants to compete with Amazon Prime Day, which also runs on 13 and 14 October.
Best Buy has not published a Black Friday catalog yet, although it is safe to assume that the retailer will try to match or underestimate some of Amazon’s offers. In its blog, Best Buy suggests that it will sell Samsung’s 4K 70-inch TV for just $ 530, JBL Free headphones for $ 70 and “laptops” for $ 120.
Best Buy also promises a “Black Friday warranty” for all My Best Buy customers, although the terms of this warranty are a bit confusing. If an item with a “Black Friday price guarantee” becomes cheaper before November 28, My Best Buy customers will automatically get the difference back.
Some customers may not feel comfortable with Christmas shopping in October, but it’s the only way to avoid delays, backorders and lots in the store. COVID-19 is still straining retail and shipping, and upcoming events such as the presidential election, the launch of the iPhone 12 and the upcoming Xbox and PlayStation will only increase the burden. In other words, prepare to see retailers launch Black Friday before November.
Source: Best Buy