The Nordic countries remember … that smart glasses are the future! Games of thrones joked aside, the start of smartglasses opened their doors and we visited their Brooklyn store to take care of the consumer-focused Focals smart glasses.
While the North just shuts off the ground, Microsoft and Magic Leap already have their own AR headsets out in the wild. Both companies intensified their efforts to catalyze the development of content for their units this week.
Snap, Inc., another company that allegedly works on AR smartglasses, suffered another leadership loss this week, with the end of the content manager.
Finally, a new AR launch started during the week in Mojo Vision. But their vision of AR can not mean smart glasses.
North opens the first Smartglasses Retail Stores for Focals
On Tuesday, the launch of smartglasses, known as North, was finally closed from its Focals product, but in a very unique way: The Team simply opened a pair of stores and invited the public.
The flagship store is located in the quiet, exclusive limits of Cobble Hill, Brooklyn, NY, while the second store is in Toronto. At present, it is the only stores that the north appears to develop its retail, which can see a bigger launch in the future.
REALITY BITES: Add Another technical giant to the roster of companies that work with reinforced reality wearables. China's Huawei plans to start its own AR glasses within the next two years. By now, which technology company does not work such a product? Oh, hi there, Intel … we did not see you there.
Magic Leap charges $ 500k in contributions to independent developers
On Thursday, Magic Leap decided to increase its efforts to promote its development community by launching the Independent Creator Program.
Microsoft recruits female developers through reality via Hackathon
In December, Microsoft will host the AI & Mixed Reality Hackathon women at the Microsoft Reactor in San Francisco, across the street from the Moscone Center, the site of countless technical events that were important to Silicon Valley's overall history.
The free three-day event will allow d evelopers and creatives to network and meet with Microsoft engineers and designers who will act as mentors during the event. Also HoloLens and Kinect inventors and Microsoft Technical Fellow, Alex Kipman (a member of this year's NR30) will be on hand to provide a special key.
In an attempt to address even more speculation about Snap Inc.'s future, the company's vice president, Nick Bell, company after five years.
He's just the latest departure from the fast-paced team of veteran leaders at Snap. Bell was deeply involved in the breakthrough of the company's relocations from the sole messaging program and to a destination media platform.
On Mojo Vision Vision, a start-up consisting of former engineers from Apple, Amazon, Google and other stakeholders in Silicon Valley, came to an end of 50 million million dollars in funding for the invisible computing platform. dollar to fund a hands-free-enhanced reality platform running without smartphones, tablets or other devices. 19659002] Participation in the financing round as venture and strategic investors is Shanda Group, Khosla Ventures, NEA, Fusion Fund, Liberty Global Ventures, 8VC, Dolby Family Ventures, AME Cloud Ventures, Open Field Capital and others.
The funding will allow Mojo Vision to build a software platform and underlying hardware for what the company calls an "invisible computer program" paradigm. But what is invisible computing? And what's going on? Continue reading for answers and speculations …
REALITY BITES: We have established a new section on Next Reality that summarizes all news about the activity with increased reality. So, if you want news about investments, executive arrivals and departures, market analysis and the like, check out our AR Business section!
Next Friday, Next Reality reviews the latest headlines from the economic side of increased and mixed reality. This weekly Market Reality column includes funding announcements, mergers and acquisitions, market analysis and the like. Check out earlier releases of Market Reality for more news you may have missed.