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Home / Tips and Tricks / This Facebook AR filter lets you become a "Joker" just in time for Halloween «Mobile AR News :: Next Reality

This Facebook AR filter lets you become a "Joker" just in time for Halloween «Mobile AR News :: Next Reality



Whether you loved or hated the blockbuster hit Joker for his slapdash violence and his unflattering description of mental illness, if you've been online recently, you know you can't afford to miss it.

If you are in the former camp, you can now show your appreciation with a new filter launched within Facebook's mobile app camera.

Todd Philip's latest girl must have been fun for some because on her weekend revenues, it was the fourth highest for an R-rated movie, as well as being the highest gain for a movie that launched in October. Take it, Pulp Fiction, Venom and Halloween .

Since Joker has already raised $ 258.1 million in ticket sales internationally, it would come as no surprise to viewers of the film industry if it falls among the highest-grossing films in the DC Comics universe.

The creepy Facebook filter was uploaded to YouTube as a just-for-fun project by Malaysian interactive media consultants and creative agency Black Dash Interactive Design. An Instagram version is still awaiting Instagram approval.

Leading digital marketing campaigns for clients such as McDonalds, Clinique, Panasonic and Nissan, and the company also recently published a Facebook filter dedicated to McDonald's McCafe coffee line (despite the food franchise's iconic clown, there is no link to the latest filter).

A couple of years ago, Facebook did its best to copy Snapchat's innovative face filter for its camera into the app, and since then, creative companies have trotted out their designs on the company's platforms.

If this latest attempt is any indication, it may finally be time to start paying more attention to Facebook's growing garden with AR filters.

Cover image of Black Dash Interactive Design / YouTube


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